BNI – 79th Anniversary - 2025

“Nationwide events, same-day content—from Sumatra to Papua, without coordination headaches.”

The Brief

BNI commissioned us to document their nationwide anniversary celebrations, spanning from Sumatra to Papua. The objective was to produce timely, high-quality video content for social media coverage and promotional use, capturing the scale and energy of simultaneous events across Indonesia.

The Challenge

The primary challenge was coordinating multiple production teams across vast geographic distances while delivering same-day edits. This required tight scheduling, clear communication between regional teams, and a workflow that could support fast turnaround without compromising quality.

The Process

We set up a central coordination and editing hub to manage footage intake, real-time communication, and post-production. Multiple crews were deployed simultaneously across regions, supported by trusted local collaborators in remote cities to ensure consistent coverage.

This centralized workflow enabled efficient data transfer, aligned creative direction, and rapid editing, allowing content to be delivered on time for same-day and next-day social media publishing.

Deliverables

A total of 32 video assets produced across multiple regions, including same-day edits, promotional videos, live reports, event highlights, CSR coverage, and offline activation documentation.

The Result

The project was praised by the client for its fast turnaround, consistent video quality, and seamless coordination across regions, demonstrating our ability to manage large-scale, time-sensitive productions with reliability and care.